Mercedes Benz is a luxury automobile manufacturer, a brand that has maintained a reputation for its quality and durability.
The brand came to us seeking services in Design and Print communication. The challenge for this was to comply with the guidelines and still deliver something that was creative and innovative.
With a high bar of quality standards for the brand, this was a project, where only the best would do.
It required the perfect balance of skills for typography, 3D design, brand strategy and understanding of the media mix and placements.
This exercise was designed to convey the luxury appeal of the brand while targeting the potential customer as well as the brands aspirational fan base.
When Silver Arrow was looking for a digital marketing agency, they had one idea in mind which they were looking to communicate – Owning a Mercedes sets you a class apart that’s exactly what they wanted the potential buyers to experience.
- Hoardings and print services that celebrated ownership and satisfied customers..