The Woman’s Company
Market Research, Brand guideline, Website design & Development, Digital Marketing, performance marketing, and Scaling from scratch to a funded company. The mandate from the founder was very clear. She needed to be the number one organic brand in the woman sanitary & hygiene category. So, we build it
Being an all-women company, the passion to change the category behavior is immense and we feel, we will be able to pull the brand up to the number 1 spot by 2022.
One-liner brief to the agency: Make a brand for conscious consumers and be bold