Yes Minister

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All Projects

Yes Minister

  • Rebranding, Digital, ATL

One of Delhi’s oldest gaming arcades, Future Bowl at Essex Farms, underwent a makeover and made way for Yes Minister; the sleek, chic space promising a world of fun and an expansive food and cocktail menu. One of the best features of the arcade {which was previously missing} is the bar.

Webeasts partnered with Yes Minister for a complete brand overhaul. The challenge here was to bridge the gap between a sports bar & an evening lounge. Our social media communication was targeted to reflect the fact that it’s a space not only apt for sports enthusiasts but also for anybody & everybody looking to have a great evening with friends.

One liner brief to the agency – the best of both worlds.