India Today Conclave 2018
Digital, ALT & BLT marketing for the renowned brand- giving the summit a new personality. Furthermore, to cohere the brand philosophy with its ideology. Hence, coming up with an identity that would set each speaker apart by highlighting every single quality.
Created by unifying the attributes of the leaders within the fields they come from, the visual identity depicts the uniqueness of the speakers, the same as that of a diamond, extends the denotation of individuality.
One-liner brief to the agency: A story that glorifies the forward thinkers.